If you'd asked me a few months ago what I thought about "Candyman", I'd have questioned whether you meant the '90s horror film villain or the Christina Aguilera song (and, coincidentally, my answer to either question would be the same: it's something I try to avoid at all costs).

Now, however, I'd probably assume you meant the Aussie millionaire - and he's probably the worst option of the lot.

Travers Beynon, better known as Candyman, has become notorious in recent months for his lavish lifestyle, seemingly endless parties, and polyamorous relationships. He describes himself as "a cross between The Great Gatsby, Hugh Hefner, The Wolf of Wall Street and Tony Stark, with a taste for Versace, who can easily turn into a Willy Wonka character," but most people probably just think of him as an entitled Playboy.

Anyway, love him or hate him, it's undeniable that Beynon has developed quite the following on Instagram. On his personal account, the tobacco tycoon has nearly 200,000 followers, and his Candy Shop Mansion account - famous for its NSFW pictures of his "freaks unleashed" parties - has 810,000 thirsty fans. And both of them focus on one subject in particular: women.

Scantily clad women, to be more precise.

In fact, some of the ladies at Beynon's mansion are frequently seen wearing nothing more than their birthday suit and a pair of earrings in some of the Insta snaps (something which actually got the account banned for a short time), but a handful of them can sometimes be seen wearing a specific necklace.

Only three women in Beynon's life have the special item of jewelry: 27-year-old Taesha, 22-year-old Nisha, and 21-year old Krystal.

But what does it mean?

Well, in Beynon's own words, these three women are his "angels". Taesha is his wife, and the other two are his girlfriends.

Describing the relationship he has with his spouse, Candyman said:

"We're very happy. I've been married to my wife for eight years and our relationship - in a fun sense, in a family sense, and in a sexual sense - it's like we first met.

"At the weekends up to 30 other women join us and my wife loves that part of it. She absolutely gets involved with the other girls."

Taesha confirmed this, adding, "Trav and I have a very strong marriage and a very strong relationship - we make enough time to spend one on one together. I feel like I'm always the center of his life."

Though it may seem strange for Beynon to have flings with so many women and yet still maintain a steady relationship with three people, he insists that the way he gets involved with someone is pretty much the same as it would be for anyone else.

"There's a process of finding new girls like any relationship," he said. "You meet a girl, you court them and vice versa and then if it works out you become more serious – it's the same process."

So who knows, perhaps we'll see a fourth woman with a key sometime soon.

If you'd asked me a few months ago what I thought about "Candyman", I'd have questioned whether you meant the '90s horror film villain or the Christina Aguilera song (and, coincidentally, my answer to either question would be the same: it's something I try to avoid at all costs).

Now, however, I'd probably assume you meant the Aussie millionaire - and he's probably the worst option of the lot.

Travers Beynon, better known as Candyman, has become notorious in recent months for his lavish lifestyle, seemingly endless parties, and polyamorous relationships. He describes himself as "a cross between The Great Gatsby, Hugh Hefner, The Wolf of Wall Street and Tony Stark, with a taste for Versace, who can easily turn into a Willy Wonka character," but most people probably just think of him as an entitled Playboy.

Anyway, love him or hate him, it's undeniable that Beynon has developed quite the following on Instagram. On his personal account, the tobacco tycoon has nearly 200,000 followers, and his Candy Shop Mansion account - famous for its NSFW pictures of his "freaks unleashed" parties - has 810,000 thirsty fans. And both of them focus on one subject in particular: women.

Scantily clad women, to be more precise.

In fact, some of the ladies at Beynon's mansion are frequently seen wearing nothing more than their birthday suit and a pair of earrings in some of the Insta snaps (something which actually got the account banned for a short time), but a handful of them can sometimes be seen wearing a specific necklace.

Only three women in Beynon's life have the special item of jewelry: 27-year-old Taesha, 22-year-old Nisha, and 21-year old Krystal.

But what does it mean?

Well, in Beynon's own words, these three women are his "angels". Taesha is his wife, and the other two are his girlfriends.

Describing the relationship he has with his spouse, Candyman said:

"We're very happy. I've been married to my wife for eight years and our relationship - in a fun sense, in a family sense, and in a sexual sense - it's like we first met.

"At the weekends up to 30 other women join us and my wife loves that part of it. She absolutely gets involved with the other girls."

Taesha confirmed this, adding, "Trav and I have a very strong marriage and a very strong relationship - we make enough time to spend one on one together. I feel like I'm always the center of his life."

Though it may seem strange for Beynon to have flings with so many women and yet still maintain a steady relationship with three people, he insists that the way he gets involved with someone is pretty much the same as it would be for anyone else.

"There's a process of finding new girls like any relationship," he said. "You meet a girl, you court them and vice versa and then if it works out you become more serious – it's the same process."

So who knows, perhaps we'll see a fourth woman with a key sometime soon.