Logan Paul's income set to take a huge hit as YouTube remove adverts on his videos
Back in December, Logan Paul got in a lot of trouble for his infamous 'dead body' video, in which he filmed a hanging dead body he found in Japan's 'Suicide Forest' during his trip to the country.
After the extreme negative reaction he received from those who found the whole thing incredibly insensitive, he issued a public apology and put himself into a short-lived (unfortunately) exile from the internet.
Yet despite his vow to give it a break, he was back to his old ways pretty soon after that. After only two weeks he gave his first on-screen interview since the incident, in which he explained that "everyone deserves second chances bro". Then, a week later he posted a suicide awareness video that many believed was too little too late, left an insensitive comment on Cardi B's Instagram and continued to post content online as if he hadn't learned anything from the experience.
You would think that even Logan Paul would read the terrain and post some less offensive content for at least a little while, but he ended up stirring up controversy once again, by posting a video in which he can be seen tasering two dead rats. In the video, he tasered the dead rats after they had been left on the balcony of his mansion in Los Angeles. "No rat comes into my house without getting tased!" the vlogger said to the camera.
There was some consequences to his actions over the last month, however. Back in January YouTube removed his channels from 'Google Preferred', a program that allows companies to sell advertisements on the top 5% of the most popular channels' content. This was an issue for Paul, who gets most of his income from the 16 million subscribers he's held onto.
On top of that, YouTube also put his new originals for the website on hold, and said it would not feature him on the fourth season of Foursome. But there has now been more developments in the case, as they have now made a decision that will seriously influence how much money he makes.
YouTube has temporarily suspended advertisements on all of Logan Paul's channels, a move that will cut off his income stream, which some have estimated to be more than a million dollars a month.
In their full statement, YouTube said:
“After careful consideration, we have decided to temporarily suspend ads on Logan Paul’s YouTube channels.
This is not a decision we made lightly, however, we believe he has exhibited a pattern of behavior in his videos that makes his channel not only unsuitable for advertisers, but also potentially damaging to the broader creator community.”
Hopefully, once his actions have started having an impact on his money, Paul might consider taking a break from the YouTube scene to re-think things as he once claimed he would, or at least make the move towards some less awful content.