'Euphoria' star says it 'feels dehumanizing' when stylists on set 'don't understand Black hair'

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By Nika Shakhnazarova

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Storm Reid opened up about the lack of diversity in the entertainment industry, saying it's "dehumanizing" and "disheartening" encountering stylists on set who "don't understand Black hair".

The 18-year-old told People that she previously struggled with on-set hairstylists who didn't know how to properly care for her hair texture.

Reid said that she hasn't always "felt comfortable" trying different natural hairstyles while on set or in work environments, even though she wants to express herself and showcase an "appreciation for Black hair."

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Credit: Sipa US / Alamy

"It has been a struggle for me specifically on sets when it comes to the hair disparity and people not just knowing how to deal with Black hair," she said.

"And, in a way, it feels dehumanizing … when it's the time for your hair to look nice and there's nobody on set to be able to help you achieve that."

The Euphoria star added: "They really just don't understand Black hair care. It's disheartening and it's heartbreaking."

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Credit: Sipa US / Alamy

Reid previously told Popsugar that her relationship with her hair has been a trying one, but she's finally hit a place of appreciation and love for her texture.

"It did take some time for me to really get comfortable with what my hair looks like and how it was presented to the world," she said.

"I had come to realize when I got older that it's really about me and it's really about self-love and embracing what God gave me."

Reid is not the first celebrity to speak out about the issue.

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Credit: REUTERS / Alamy

In 2017, model Londone Myers posted an Instagram video appearing to show stylists ignoring her during Paris Fashion Week because they don't know how to work with textured hair.

In November 2021, model Leomie Anderson claimed the glam team at a Christian Cowan fashion show didn't know how to do hair or makeup on Black models.

Tyra Banks also spoke out in April 2018, claiming she almost lost her job with Victoria's Secret because a hairdresser didn't know how to work with her natural hair.

Featured image credit: Sipa US / Alamy

'Euphoria' star says it 'feels dehumanizing' when stylists on set 'don't understand Black hair'

vt-author-image

By Nika Shakhnazarova

Article saved!Article saved!

Storm Reid opened up about the lack of diversity in the entertainment industry, saying it's "dehumanizing" and "disheartening" encountering stylists on set who "don't understand Black hair".

The 18-year-old told People that she previously struggled with on-set hairstylists who didn't know how to properly care for her hair texture.

Reid said that she hasn't always "felt comfortable" trying different natural hairstyles while on set or in work environments, even though she wants to express herself and showcase an "appreciation for Black hair."

 wp-image-1263142152
Credit: Sipa US / Alamy

"It has been a struggle for me specifically on sets when it comes to the hair disparity and people not just knowing how to deal with Black hair," she said.

"And, in a way, it feels dehumanizing … when it's the time for your hair to look nice and there's nobody on set to be able to help you achieve that."

The Euphoria star added: "They really just don't understand Black hair care. It's disheartening and it's heartbreaking."

 wp-image-1263142153
Credit: Sipa US / Alamy

Reid previously told Popsugar that her relationship with her hair has been a trying one, but she's finally hit a place of appreciation and love for her texture.

"It did take some time for me to really get comfortable with what my hair looks like and how it was presented to the world," she said.

"I had come to realize when I got older that it's really about me and it's really about self-love and embracing what God gave me."

Reid is not the first celebrity to speak out about the issue.

 wp-image-1263142154
Credit: REUTERS / Alamy

In 2017, model Londone Myers posted an Instagram video appearing to show stylists ignoring her during Paris Fashion Week because they don't know how to work with textured hair.

In November 2021, model Leomie Anderson claimed the glam team at a Christian Cowan fashion show didn't know how to do hair or makeup on Black models.

Tyra Banks also spoke out in April 2018, claiming she almost lost her job with Victoria's Secret because a hairdresser didn't know how to work with her natural hair.

Featured image credit: Sipa US / Alamy