These billboards will spoil your favorite Netflix shows if you go outside

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By VT

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**Multiple Spoiler Alert**

As nations around the world continue to be rocked by the ongoing pandemic, many of us are being ordered to remain in our homes in an effort to reduce infection rates and "flatten the curve".

In the UK, for example, the only time non-key workers should be leaving their homes is for exercise and shopping for essentials. And yet, PEOPLE STILL ARE NOT GETTING IT.

In case you missed it, check out the new trailer for Rick And Morty season 4:
[[jwplayerwidget||https://content.jwplatform.com/videos/tN7IA1JW-Q0L14jDU.mp4||tN7IA1JW]]

Whether it is out of ignorance, stupidity, or fear, many people are still being pictured packing into the Tube, having karaoke parties (seriously), and gathering in groups at their local park.

It is baffling that people are still continuing to gather outside when all they're being asked to do is stay inside and watch Netflix. However, a group of students from the Miami Ad School branch in Europe has come up with an ingenious way to guarantee people stay at home.

The two students realized that some people will actually put Netflix spoilers above their own health, and so they created a campaign where 'Netflix' billboards were placed around their local area displaying spoilers for the streaming platform's most popular shows.

[[instagramwidget||https://www.instagram.com/p/B-P73RMB0io/]]

Art director Seine Kongruangkit and copywriter Matithorn Prachuabmoh Chaimoungkalo (aka Brave) spoke with Bored Panda about their ingenious scheme.

"The idea started with Brave wanted to do something for the Thai people to raise awareness about staying at home for them. Because we both have to fly back from Germany because of the virus situation," Seine said, adding:

"I thought of movie spoilers because that’s one thing millennials are trying to avoid the most. Then, I told Brave right away and he really liked the idea and believed in it, so he tried to sell it to Netflix Singapore, but then it got rejected because Netflix brand never wants to spoil shows."

[[instagramwidget||https://www.instagram.com/p/B-P7wtBhtHF/]]

Seine also revealed that after the idea got rejected by Netflix, she told Brave that they should publish it somewhere else before somebody else stole their idea. She said:

"Brave then wrote me a copy for the case video and then I started to make the video, put it all in mock-ups and it was all done in 3 days, then I posted it to adsoftheworld.com."

[[instagramwidget||https://www.instagram.com/p/B-P7vWkhM2J/]]

And the billboards were so convincing, that many people thought they were actually commissioned by Netflix.

"I’m sure there is no perfect campaign. There are always things you can improve in a campaign. The Spoiler Billboard is a spec ad done by us under the guidance of Miami Ad School Europe. We had no intention of misguiding people," Seine said, adding: "But also a bit sad that Netflix got all the credit when actually it’s our student project and credits are all of our assets for us to get real jobs."

Speaking to CNN, Netflix's Chief Content Officer Ted Sarandos revealed that the streaming platform's figures are up as a result of more people staying at home: "You can imagine, all viewing is up. It’s up on Netflix, on CNN, on television in general. The system has been very robust and can help out a lot of people."

These billboards will spoil your favorite Netflix shows if you go outside

vt-author-image

By VT

Article saved!Article saved!
**Multiple Spoiler Alert**

As nations around the world continue to be rocked by the ongoing pandemic, many of us are being ordered to remain in our homes in an effort to reduce infection rates and "flatten the curve".

In the UK, for example, the only time non-key workers should be leaving their homes is for exercise and shopping for essentials. And yet, PEOPLE STILL ARE NOT GETTING IT.

In case you missed it, check out the new trailer for Rick And Morty season 4:
[[jwplayerwidget||https://content.jwplatform.com/videos/tN7IA1JW-Q0L14jDU.mp4||tN7IA1JW]]

Whether it is out of ignorance, stupidity, or fear, many people are still being pictured packing into the Tube, having karaoke parties (seriously), and gathering in groups at their local park.

It is baffling that people are still continuing to gather outside when all they're being asked to do is stay inside and watch Netflix. However, a group of students from the Miami Ad School branch in Europe has come up with an ingenious way to guarantee people stay at home.

The two students realized that some people will actually put Netflix spoilers above their own health, and so they created a campaign where 'Netflix' billboards were placed around their local area displaying spoilers for the streaming platform's most popular shows.

[[instagramwidget||https://www.instagram.com/p/B-P73RMB0io/]]

Art director Seine Kongruangkit and copywriter Matithorn Prachuabmoh Chaimoungkalo (aka Brave) spoke with Bored Panda about their ingenious scheme.

"The idea started with Brave wanted to do something for the Thai people to raise awareness about staying at home for them. Because we both have to fly back from Germany because of the virus situation," Seine said, adding:

"I thought of movie spoilers because that’s one thing millennials are trying to avoid the most. Then, I told Brave right away and he really liked the idea and believed in it, so he tried to sell it to Netflix Singapore, but then it got rejected because Netflix brand never wants to spoil shows."

[[instagramwidget||https://www.instagram.com/p/B-P7wtBhtHF/]]

Seine also revealed that after the idea got rejected by Netflix, she told Brave that they should publish it somewhere else before somebody else stole their idea. She said:

"Brave then wrote me a copy for the case video and then I started to make the video, put it all in mock-ups and it was all done in 3 days, then I posted it to adsoftheworld.com."

[[instagramwidget||https://www.instagram.com/p/B-P7vWkhM2J/]]

And the billboards were so convincing, that many people thought they were actually commissioned by Netflix.

"I’m sure there is no perfect campaign. There are always things you can improve in a campaign. The Spoiler Billboard is a spec ad done by us under the guidance of Miami Ad School Europe. We had no intention of misguiding people," Seine said, adding: "But also a bit sad that Netflix got all the credit when actually it’s our student project and credits are all of our assets for us to get real jobs."

Speaking to CNN, Netflix's Chief Content Officer Ted Sarandos revealed that the streaming platform's figures are up as a result of more people staying at home: "You can imagine, all viewing is up. It’s up on Netflix, on CNN, on television in general. The system has been very robust and can help out a lot of people."