At present, any attempt to keep up with the Kardashians is something of a full time occupation.
Such is the dazzling array of updates from behind the luxuriant gates of Kardashian land, it takes a connoisseur, nay an afficionado to reel off the many lip kits, pregnancy rumours, family dramas and baby names beginning with the letter 'K' that represent 2017 in the kingdom of Kardash.
The year didn't get off to the best of starts for the family, after
Kendall Jenner became embroiled in a row over a badly judged Pepsi campaign that appeared to draw insensitive parallels to the Black Lives Matter movement. Then, Kendall and her sister Kylie found themseleves on the reeving end of another backlash after they released a line of t shirts featuring facades of musical icons with their own faces superimposed on top.
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That particular fashion venture was quickly pulled amidst heavy criticism, though the year has yielded its fair share of profit for the family, too.
Kylie Jenner's makeup business is thriving and proving a lucrative source of wealth for the young businesswoman, while interest in the family is arguably at an all time high thanks in no small part to the incessant pregnancy rumours surrounding Kylie and Khloe.
Are they pregnant? Are they not pregnant?
At this point, the Earth shattering disappointment that would surely follow should they turn out not to be pregnant after months of carefully massaged PR to the contrary would be surely be too much for the public to bare, and yet there has still been no official announcement that two more babies with a first name beginning with 'K' will be joining the Kardashian ranks around the festive season.
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There have been multiple red herrings thus far, of course; suspicious Snapchats, decidedly colourful Christmas tree decorations and provocative Halloween costumes. All of these have whipped fans into a veritable frenzy over the notion that Kylie and Khloe could both be pregnant.
While the former is thought to be taking something of a break from public life for the time being, Khloe has stirred the rumour pot (is that a thing?) once again with a pretty blatant comment on an Instagram post, to her boyfriend, Cleveland Cavaliers basketball star
Tristan Thompson.