If you're a celebrity in this modern world of ours, dating inconspicuously is nigh on impossible.
Even if you plan your secret rendezvous with a military precision, and involve no other parties, then the chances are that some particularly over-zealous paparazzi will succeed in snapping a photograph of the pair of you. Either that, or a mysteriously well placed source will leak news of your early dating days to the press, leading to a furore of speculation and gossip column inches until one or both of you confirms that, yes, you've been for dinner a couple of times.
Justin and Hailey treat their Insta followers to a song:This is a problem most of us don't really have to contend with. Unless you're doing something you probably ought not to be, then it's highly unlikely that you'd feel the need to keep your dating life a closely guarded secret, and even less unlikely that it will end up on the front page of a glossy magazine.
Yet, when you're as famous as Justin Bieber is, it's almost inevitable.
Now he is married to Hailey Bieber (né Baldwin), though, finally most of the gossip and rumour mongering has settled down a little bit.
However, fans were left blushing and excited after a recent piece of pretty intense, NSFW, PDA between the pair on Instagram.
Check out some serious PDA between Justin and Hailey:It all started when Justin posted this clip of himself playing ice hockey to Instagram, with the caption, "Like my wife always says.... I got good hands".
Then, the eagle-eyed folk over at Comments By Celebs picked up on Hailey's response:
And fans were fully on board with the flirting. One wrote, "Atta boy! ???", while another simply commented "AAAHAHHHH".
Meanwhile, it appears that Justin Bieber is gearing up to release new music this week. His last album, Purpose, was released back in 2015.
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