Sacha Baron Cohen teases mysterious new project involving Donald Trump
Sacha Baron Cohen revealed he may be returning to the mockumentary format that made him famous. In 2000, the actor created the satirical TV series Da Ali G Show. Sacha interviewed real people while playing three unorthodox journalists: wannabe streetwise rapper Ali G; outrageous Kazakh reporter Borat Sagdiyev; and flamboyantly gay Austrian fashion enthusiast Brüno Gehard. The British series led to an American series, and each character got a movie.
But there was a downside to Sacha's success: he couldn't trick people any more. Part of the fun was that the real people had no idea Sacha was playing a character. His outrageous comments weren't just funny; they revealed a dark side to human nature, exposing prejudice and ignorance - like, for example, getting the patrons of a country-western bar to sing "Throw The Jew Down The Well." It was fascinating to watch people react, and sometimes Sacha tricked famous figures.
In 2003, Ali G interviewed real estate tycoon and current U.S. president Donald Trump. The host asks, "What is the most popular thing in the world?" Trump replies, "Music." Ali G says no, the correct answer is ice cream, but there's a problem: it melts. Trump suggests creating non-melting ice cream, which is actually a brilliant idea. However, Ali G tries to sell him on the idea of "ice cream gloves."
In the video, Trump appears to catch on to Ali G's schtick pretty quickly, and walks out of the interview. Afterward, Trump bragged that he never falls for scams. However, during a 2016 appearance on The Late Late Show with James Corden, Coen called BS. He claimed Trump sat in the interview "for seven minutes" which, for Ali G, is "quite a long time."
On the 4th of July, Sacha posted a video message hinting at a cryptic new project. In the tweet, which is the only one on his account, Sacha writes, "A message from your President
@realDonaldTrump on Independence Day." The attached video features real clips of Trump ranting about Sacha Baron Cohen.
"This third rate character named Sacha Baron Cohen. I only wish that you would have been punched in the face so many times right now you'd be in a hospital. It was disgraceful. He oughtta be fired immediately. Sacha Baron Cohen, go to school. Learn about being funny. You don't know [BLEEP]."
The text on screen promises Sacha is back "as you've never seen him before." Then it ends with the words "Sacha has graduated," followed by a logo for the scandal-ridden, now-defunct Trump University. That for-profit education company was never accredited as a college or university, and faced three lawsuits for defrauding its students. Trump settled out of court for a sum of 25 million dollars.
According to a recent report by Variety, Sacha is in talks with Showtime for a comedy interview series. Details are sketchy at the moment, but it's safe to say the content is political and that Sacha is playing new characters. (Ali G, Borat and Bruno are too well-known.) Hopefully we'll find out soon.