Lush is selling koala-shaped soap and donating the profits to animals affected by bushfires

Lush is selling koala-shaped soap and donating the profits to animals affected by bushfires

Lush, maker of vegetarian, vegan and cruelty free cosmetics, is showing its support for Australian wildlife by selling a new koala-shaped soap and donating the profits to the Bush Animal Fund.

The new limited edition product, launched on Friday, is named All the Wild Things and is currently retailing for $6.95 online in the United States. Per Insider, the product is being sold all over the globe, but in the US it's limited to 10,000 pieces, all only available online.

Watch as a koala shares a drink of water with this family's dog in their backyard:

And per Insider, 100% of the sales raised from purchases of the product - minus taxes - will be donated to the Bush Animal Fund, which supports land restoration and animal rescue.

Lush says the soap is made with three ingredients: peppermint, lemongrass and eucalyptus. Eucalyptus is particularly poignant, as koala bears get their nutrients from eucalyptus leaves.

Credit: Lush

"As a business that cares deeply for animals, people, and the planet, responding to the bushfires in Australia with funding support to impacted wildlife is simply the right thing to do," said Lush's Manager of Charitable Giving and Ethical Campaigns Tricia Stevens in a press release, "by directing customer support from the purchase of All the Wild Things to grassroots animal rescue organizations, we will be able to have a direct impact on their lives and the environment in which they live."

How you can donate:

The NSW Rural Fire Service has multiple options for direct donations. You can donate to the RFS as a whole, or to specific brigades. You can donate through bank transfer, credit card or cheque.

For bank transfers, there is a set bank account (Account Name: NSW Rural Fire Service, BSB: 032-001, Account No: 171051). This account is for the RFS as a whole.

 This link will take you to the landing page for credit card donations. You can donate to the RFS general fund or choose specific brigades from the dropdown box.

In Queensland, Fire and Rescue advise that you can donate both money and items through the website website allows fire-affected communities to list what they specifically need, from water tanks in Yeppoon to school uniforms in Zillmere.

In Victoria, the Country Fire Authority has two bank accounts - one for specific brigades and one for the general fund.

In South Australia, the Country Fire Service accepts donations through the CFS Foundation. You can donate to them here. You can also leave a bequest.

If you cannot find the particular brigade you are looking for, you can contact them directly.