Chris Rock made global headlines this weekend when Will Smith stormed on stage and slapped him across the face during the 2022 Academy Awards ceremony.
While getting hit in front of a worldwide audience may have damaged the comedian's pride, there is one silver lining that's sure to console him.
Ticket-selling site Tick-Pick reports that thanks to the now-infamous moment, ticket sales for Rock's upcoming comedy show -Ego Death World Tour - have gone through the roof.
"We sold more tickets to see Chris Rock overnight than we did in the past month combined," they wrote in a tweet on Monday.
Meanwhile, according to Newsweek tickets for Rock's Wilbur theatre show in Boston jumped up by over $100 on Monday morning, when the price of a table rose from $338 to $450 on StubHub.
Rock announced the tour last month in an Instagram post, in which he promised it would include "all new material introspective" that was "very personal and very funny."
Fans of the comedian are no doubt hoping that he will touch on his now-infamous altercation with Smith, which was itself prompted by one of Rock's controversial jokes.
While preparing to announce the Academy Award winner for Best Documentary, Rock made a gag about Smith's wife Jada Pinkett Smith, suggesting that she could appear in GI Jane 2 because of her closely shaved head. Pinkett Smith - who has spoken openly about her struggles with alopecia - was clearly unamused, and could be seen rolling her eyes in the audience.
Moments later, her husband took to the stage, marching up to an astonished Rock and slapping him hard across the face. As the comedian tried to laugh it off, Smith shouted at him from the audience: "Keep my wife's name out of your f***ing mouth."Check out Rock's joke in the video below:
Needless to say, the fallout from the incident has been unprecedented, with both Smith and Rock finding themselves at the center of a media storm.
Though the actor has since issued a public apology to Rock, there is still talk of him facing repercussions. Meanwhile, the Academy announced after the ceremony that they had launched a formal review into the incident.