On April 1, Heinz and Cadbury came together to announce they had created the product we all didn't know we needed: Heinz Creme Egg Mayo.
Was it an April Fool's prank? Many doubters feared the chocolatey match made in heaven was a cruel joke that was to be dangled in front of us, then brutally snatched away... but they were wrong!
Heinz Creme Egg Mayo is an incredibly eggcellent reality, some might say a positively scrumptious spread created by two loved brands in a moment of tastebud-tingling brilliance.
Now, the only question is: how do we try it?!
The truth is, egg mayo fans must act fast, as there are only limited stocks available of the delicious concoction at a unique Heinz X Cadbury Creme Egg installation at Ely's Yard, Truman Brewery in London from 11th to 13th April.
But you can't just stop by at any time! To save being caught with egg on your face and missing the event, stop by from 11am to 8pm on the Thursday and Friday, and from 11am to 4pm on the Saturday.
Needless to say, Heinz and Cadbury are pumped for you to try out their splendid creation. Martina Davis, Brand Manager, Heinz [Seriously] Good Mayonnaise said:
"We have had so much fun creating this unique Creme Egg mayo for Easter with our friends over at Cadbury - we absolutely cannot wait for people to try it. It’s unlike anything you’ve ever tasted before - a true taste sensation!"
Raphael Capitani, Brand Manager, Cadbury Creme Egg, added: "We’re so excited to announce that our collaboration is actually happening - and can’t wait for people to try it for themselves. We’re looking forward to seeing Creme Egg and Heinz fans head down to the installation to taste this deliciously gooey spread."
So guys, what are you waiting for? Get yourself down pronto - and try to leave some for us!