Relationships4 min(s) read
Published 11:08 01 May 2026 GMT
A man who masturbated every single day for a week has revealed the concerning discovery he found after the experiment.
Masturbation - which Gen Z have named 'gooning' - is something most people do but few talk openly about.
The frequency is something that varies from person to person, and there's no right or wrong amount, as long as it's not so often it's becoming problematic or interfering in your day to day life.
Content creator Chris Ivan - known as @CITV - decided to do an experiment to try and make himself 'addicted to gooning' over a seven-day period to make people aware of the "real dangers" of excessive masturbation.
He shared on YouTube: "I tried 'gooning' for 7 days. Not as a joke, not as a flex, but to honestly explore how easy it is to slip into addiction and how quickly something 'harmless' can start controlling your thoughts, mood, and habits.
"This video isn’t here to glorify gooning. It’s here to show the real dangers, the mental pull, the excuses your brain makes, and what it actually took for me to stop."
Gooning is when a person masturbates until they almost reach climax and then abruptly stopping to enjoy the feel-good rush known as the 'goon state'.
Chris admitted he was well aware of how easily masturbation can become an addiction, having suffered from it when he was younger.
He revealed that as a teenager, he used to watch porn "every day, multiple times a day" but has since not consumed adult content for "a long time", making him now "insanely sensitive to it".
He explained: "It is meant to get you hooked like a drug. But I think I can say this without a shadow of a doubt - there is not a single positive outcome that can come from watching porn or gooning consistently."
On the first day, Chris revealed that he "felt like [his] life force had been sucked out of [him]" after his first gooning session, and found himself feeling tired, sleepy, and cranky.
He admitted: "The idea of exposing myself to that content again seems very enticing, because overall I don't feel as good as I did before I exposed myself to that content."
On day two, Chris woke up to find his brain wasn't feeling as sharp as usual, and he was already having second thoughts about following through with the rest of the experiment.
He explained: "There's a temptation to view the content and then in the back of your head, you know, it's like, 'Hey, I probably shouldn't'. But you still do. I just feel so guilty. I hate this for myself because I know it's just not healthy."
Chris admitted he was "already disappointed in how big of an effect this had" so early on into the challenge.
On day three, Chris admitted he was "genuinely struggling" with the "guilt" of watching porn, and found that day-to-day tasks suddenly felt like a "chore" for the rest of the week as his mind was consumed with thoughts of pornography and self-pleasure.
When he did give in to the urge to masturbate, Chris said it "made him feel normal rather than great" and quickly found it "isn't even exciting anymore".
Reflecting on the week once it was over, Chris revealed he found himself feeling increasingly "frustrated" with minor inconveniences, and that he "wasn't in the mood to do anything".
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A month on from the experiment, Chris admitted he was stunned how "vastly different the quality of [his] life is" compared to when he was watching pornography and gooning daily.
The moral of Chris's experiment is that while masturbation is healthy in moderation, once things start to affect your daily life and mood, it might be time to reassess your self-love habits.
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