A breast cancer awareness video has gone viral on social media this week, after a woman with a hidden camera filmed men ogling her breasts.

In honour of Breast Cancer Awareness Month, blogger Whitney Zelig (aided by her brother Chris) installed a tiny candid camera in one of the buttons of her low-cut top.

She then took to the streets of New York City to record how many people checked out her bust as she went for her stroll. The answer, it turned out, was ''quite a lot.''

However, what was surprising was that it wasn't just men who had a cheeky glance at Whitney's chest. Indeed, as can be seen in the clip, a few women, and even a dog seemed to be gazing at her.

Chris later uploaded the footage to his official YouTube channel and captioned it: "Ladies, don’t forget to check out your own breasts too. Early detection saves lives. Forty per cent of diagnosed breast cancers are detected by women who feel a lump, so establishing a regular breast self-exam is very important. These exams are simple and only take seconds to do. Caught early, breast cancer has a 99 per cent survival rate."

Whitney also uploaded a link to the video to her Instagram account, and captioned the post: "Don't forget to check your boobies! Did you know 1 out 8 women will develop breast cancer in their lifetime? Raise your hand if you've been examined this year!!! Early detection saves lives [sic]."

According to information from the National Breast Cancer Foundation, women of all ages should check their breasts for lumps once a month, by using the pads of their fingers to feel in a circular pattern, moving from the outside to the centre. They should check the entire breast and armpit area, raising their arms to spot any abnormalities.

If you find any kind of lump, thickening, hardened knot, or discharge from the nipple, then the best course of action is to consult a doctor immediately to determine whether you require a mammogram or ultrasound reading. Sometimes lumps can be the result of fibroadenoma, cysts, or infection; but it's best to be safe rather than sorry.

If you'd like to make a donation towards finding a cure, please visit Breast Cancer Now and help make a difference.

A breast cancer awareness video has gone viral on social media this week, after a woman with a hidden camera filmed men ogling her breasts.

In honour of Breast Cancer Awareness Month, blogger Whitney Zelig (aided by her brother Chris) installed a tiny candid camera in one of the buttons of her low-cut top.

She then took to the streets of New York City to record how many people checked out her bust as she went for her stroll. The answer, it turned out, was ''quite a lot.''

However, what was surprising was that it wasn't just men who had a cheeky glance at Whitney's chest. Indeed, as can be seen in the clip, a few women, and even a dog seemed to be gazing at her.

Chris later uploaded the footage to his official YouTube channel and captioned it: "Ladies, don’t forget to check out your own breasts too. Early detection saves lives. Forty per cent of diagnosed breast cancers are detected by women who feel a lump, so establishing a regular breast self-exam is very important. These exams are simple and only take seconds to do. Caught early, breast cancer has a 99 per cent survival rate."

Whitney also uploaded a link to the video to her Instagram account, and captioned the post: "Don't forget to check your boobies! Did you know 1 out 8 women will develop breast cancer in their lifetime? Raise your hand if you've been examined this year!!! Early detection saves lives [sic]."

According to information from the National Breast Cancer Foundation, women of all ages should check their breasts for lumps once a month, by using the pads of their fingers to feel in a circular pattern, moving from the outside to the centre. They should check the entire breast and armpit area, raising their arms to spot any abnormalities.

If you find any kind of lump, thickening, hardened knot, or discharge from the nipple, then the best course of action is to consult a doctor immediately to determine whether you require a mammogram or ultrasound reading. Sometimes lumps can be the result of fibroadenoma, cysts, or infection; but it's best to be safe rather than sorry.

If you'd like to make a donation towards finding a cure, please visit Breast Cancer Now and help make a difference.