Relationships4 min(s) read
Published 09:08 09 Jun 2026 GMT
A woman, who famously vowed to have sex with her husband every day for an entire year, has discussed how indulging in the ‘relationship-saving’ practice transformed her confidence and marriage… but what exactly changed?
For many couples, maintaining intimacy can be difficult when insecurities, stress, and everyday responsibilities get in the way.
Writer Brittany Gibbons shared her story with HuffPost, explaining that she had long struggled with body image issues and admitted she was "horrible at intimacy."
Her insecurities made sex with her husband feel like "a really anxiety-inducing experience," often leading her to avoid it altogether.
Whenever intimacy seemed likely, Brittany said she would find reasons to put it off. Whether it was the temperature, work deadlines, cramps, or stress, there was always a convenient excuse.
When she tried to explain her insecurities to her husband, she said the conversations often left her feeling "like a horrible, horrible a**hole."
Determined to change things, Brittany came up with a bold plan, which was to have sex every day for a year. The idea was rooted in the belief that if she kept prioritizing intimacy, it would eventually stop feeling forced. As she put it: "You make yourself do it until suddenly, you love it."
The challenge didn't get off to an easy start. Brittany admitted the first few months were "rough" and that she spent so much time preparing herself mentally that the daily commitment initially felt like a "chore."
Over time, however, her perspective shifted dramatically.
"It stopped being a chore," she explained, adding that intimacy eventually became the time of day when she felt "most at peace." It also strengthened communication with her husband Andy, who she joked "had a really good time" throughout the experiment.
"As the months passed, I started looking forward to it," Brittany wrote.
"Sex begat more sex, and those connected, loved-up feelings began to creep outside of the bedroom - or, in our case, the laundry room, the closet, and our garage - and into our everyday lives."
She said the increased intimacy improved their relationship in other ways too.
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"We were more romantic with each other, touching arms as we passed, kissing longer before work - and not just the cold familiar peck. Our relationship was stronger and better when our intimacy was flourishing."
One of the biggest changes Brittany noticed was a significant boost in her self-confidence. Through open conversations, she and her husband developed a better understanding of her insecurities and how they affected their relationship.
"It took a lot of talking to make him realise that me not feeling sexy was not an attack on him, and him being hurt about it only made me feel worse," she explained.
"I wanted to enjoy sex, too. And the key for me being able to enjoy it is feeling confident and gorgeous, and that was a me journey, not a him journey, though having a cheerleader on the sidelines was a plus."
As her confidence grew, Brittany found she was better able to communicate her preferences and express what she enjoyed, rather than expecting her husband to instinctively know.
Looking back, she believes the greatest benefit wasn't the daily intimacy itself, but how it changed the way she viewed herself.
The experience left her feeling more secure in both her marriage and her own identity.
"I am not the best version of myself when I am insecure and panicky," she said, before joking: "I'm basically a walking vague relationship Facebook post. I am so much more focused when worrying about my sex life is off the table."
Ultimately, Brittany said the lesson she learned was deeply personal.
"It was never about anyone wanting me - it was about me wanting myself. And it only took an entire year of getting laid to figure that out."
Although she and Andy didn't continue having sex every day after the challenge ended, she said the experience helped them better understand each other's needs and left their relationship in a much healthier place.
